Generate long-term clients, true clients, this is achieved through a lot of effort and they are the beating heart of a business.
A client is not about a sale, the client as such will return for more since in addition to needing it, a bond of trust was generated in our business and above all, they are pleased with the results obtained from their project.
One of our objectives as a digital solutions and marketing agency is to generate long-term clients and encourage their valued recommendations.
A relationship of service, trust and positive results can hardly be broken.
For this reason, and to achieve long-term relationships with clients, we advise you to take a look at the 10 vital principles of One Man Studio:
- It offers a TIMELY service in all its forms (360), that is, in person, by telephone, video call, email, etc., in order to provide you with solutions with the highest quality and speed regarding any situation related to the project.
- Exceeds your expectations. The client needs the supplier to develop/solve their projects and does so trusting that they are investing with experts, professionals, functional and efficient. But the competition is very extensive, we suggest that you generate a distinctive seal which will ensure that your client cannot find a better option in the competition.
- Recognize your customer’s loyalty. Be considerate and flexible so he can feel comfortable and calm when he needs it.
- Because of the trust a customer places in you as a supplier and expert, it is very important to protect their business. Sometimes we intervene with third parties on whom our client and our common project depend.
- The client is the buyer and user-consumer whom we must keep informed at all times; Effective communication strengthens the relationship between customers and suppliers.
- When a client has expectations that might be too high, we suggest maintaining honesty and sincerity about the scope. A disappointed customer does not make a recommendation, but they will make the worst publicity about your service.
- Explain as many times as necessary, avoid getting upset or desperate. You have to keep in mind that each client, in addition to having a certain personality, has different knowledge about the subject for which they hire you. Maintaining communication as clear as possible between both parties from the beginning is vital for the evolution of the project.
- Flexibility with limits. For a prosperous business relationship between the supplier and the client, it is necessary to have agreements prior to the start of the project, in writing and signed; where both parties establish, yield and limit themselves. In this way the desired win-win arises.
- Responsibility for a functional project. As a supplier with excellence, it is necessary to ensure that projects perform functions correctly and offer the relevant guarantees to the client.
- Offers new forms of growth. A client lives in search of innovative solutions that drive the improvement of their business. The supplier must always be at the forefront to offer new and better solutions.
Client-supplier relationships can create great alliances for many years as long as they are managed with total transparency, responsibility and a lot of communication.